J Motion
j motion

Social | Cholula

Client: Cholula Hot Sauce
Agency: FUSE Marketing

My Roles:
Art Direction, Production, Video Editing

Show Us Your Flavor

Cholula's main attribute is flavor, which means it's only natural for Cholula's social pages to reflect it's passion for enhancing mouth-watering meals.
Through social listening, we selected 8 popular foods that was bound to get foodies everywhere licking their phone/computer screens.
To invite engagement from the community, we launched a #YearOfCholula contest on facebook, where a Cholula-inspired food porn photo entered fans to win a year supply of the good stuff.